Exploiting Chaos

150 Ways to Spark Innovation During Times of Change

150 Ways to Spark Innovation During Times of Change - an award-winning business innovation book by Jeremy Gutsche, CEO of Trend Hunter

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Be Eclectic: "I try to read widely, everything from literary novels to mys- teries to business magazines to political journals to academic reports, and look for connections . . ." —Dan Pink, Bestselling Author, A Whole New Mind Rebel: "You need a culture of rebellion, an elastic-sided sand box, a mindset that rules are made to be tested . . . Inevitably you do need pro- cess and planning elements to create a culture of innovation . . . But if you're not stretching the boundaries with spontaneous ideas, you're going nowhere quick." —Kevin Roberts, ceo of Saatchi & Saatchi, Funny as Hell Randomize: "Focus on what you love, but don't limit yourself to only things that you love. Subscribe to new magazines, download podcasts on a topic that has nothing to do with your current life, go to lectures by peo- ple at the top of their field—even if you've never heard of their field, get books on tape, and follow websites that gather interesting information. (I get Cool News of the Day from Reveries.com and Trend Candy from TrendHunter.com)."61 —Tom Kelley, General Manager of IDEO, World's Leading Design Firm Share Ideas: "I try to act on as many of my ideas as possible, from a sim- ple blog post to starting a company. Simply writing them down, usually in public, is a great discipline, and once they're out there they tend to im- prove." —Chris Anderson, Editor in Chief of Wired, Clever, Clever Man Form an Ideology: "The principle is that you find a common point of pain or passion and you get people organized around that." —Rod Beckstrom, Co-Author of The Starfish and the Spider, Inspirational Guy 175

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